Restaurant Menu Nutritional Analysis Pilot Project

Q.  What does Obamacare have to do with the food industry?

The recently passed Affordable Care Act (ACA) or Obamacare has had a huge effect on our country in the short period of its existence.  Not only for healthcare, but also in how restaurants run their day to day operations. 

The naysayers people over at Forbes magazine had this to say about it:

The calorie label clause, buried deep within the ACA’s 10,000 pages, seems harmless enough at first glance. Each restaurant chain with over 20 locations is required to display the calorie content of each food and drink item it serves on signs and printed menus–with vending machine distributors subjected to the same rules.

With the obesity problems that we have in this country and the health care costs associated with it I think that there needs to be some things in place to help us consumers make wise decisions.

Part of our lives is going to the grocery store and buying our food.  In many cases, we study the labels and inspect the products and we make our choices depending on what is good or bad for us.

Well, this type of labeling, at least from a calorie perspective, is what the ACA is calling out for in restaurant chains of over 20 locations.  I’ll pull out my crystal ball and predict that this is going to become mandatory for restaurants of all sizes in the not too distant future.

What’s that got to do with FoodProductLaunch.com and helping people go from The Kitchen to the Marketplace?  Well, nothing really, except that as part of that process, I have the ability to perform nutritional analysis.  What I’d like to do is to offer that service to restaurant owners who would like to provide that information to their customers. 

I’m launching a Pilot Project for Restaurant Menu Nutritional Analysis.  I’m going to work with one or two restaurants (local and distant) who want to have their menu analyzed for nutritional labeling.

This will be a FREE project.  It will cost the chosen restaurant nothing at all.  The only cost would be time! 

Criteria:

1. Willingness to participate – I’m looking for someone who would be committed to this project.
2. Vision – I’m looking for a restaurant owner who sees the value of providing their customers with the nutritional information related to their menu items.
3. Location Location Location – I’d prefer a local restaurant to start (Sarasota area) and would expand it to other locales if necessary.
4. Trust – you will have to trust that I am doing this just for the analysis.  I don’t ever want to run my own restaurant, so stealing your recipes is not on my agenda.
5. Data Analysis – At the end of the program, I would like feedback on whether or not this was a valuable exercise.

Have I mentioned that this would not cost you anything?

The benefit to you as the restaurant owner is that, like Subway, you could offer your customers healthy programs and know EXACTLY what is in the offering.  You could tailor your menu for those healthy items and promote them to your health minded clients.  You could make that part of your advertising campaign to bring in more customers.

If you are interested in participating in this project, please email me at foodproductlaunch@gmail.com with the subject line “Pilot Project.”  Let me know some information about your restaurant and yourself and how you meet the above criteria.

Thanks for your interest in the project. 

TJ Gallivan

© foodproductlaunch.com 2014 All Rights Reserved.  We encourage you to repost this blog in its entirety.  If you choose to use portions of it…give credit where credit is due.